If you want to model for H&M, you need a body exactly like these young ladies.
Exactly.
The bodies of most of the models H&M features on its website are computer-generated and “completely virtual,” the company has admitted.
H&M designs a body that can better display clothes made for humans than humans can, then “dresses” it by drawing on its clothes, and digitally pastes on the heads of real women …
(via Kottke)
