I swore I’d ignore Nastia’s many marketing triumphs … until she admits the competitive career is over. Far better would be to announce retirement … then unretire later if she makes that decision. How Alicia did it.
But her latest greatest venture really is getting good buzz online from the “normals”.
The collection of dance wear, dresses and super-girly pieces like leggings and shrug tops is aimed at the back-to-school set.
“My fan base is mostly young girls and I wanted to use the line to inspire them,” Liukin explained. “At the Olympics I did my routine on the uneven bars to the song ‘Supergirl’ by Saving Jane and when it came time to name the collection, I thought, ‘What better way to feel empowered than to wear the Supergirl shield on your clothing?’” …
Gymnastics Coaching.com 